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Dramatic Shift in Marketing Reality (Scholz & Friends)

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Posted in Web Advertising by admin
July 21, 2010
Tags: , , , , ,


Companies, marketers and advertising agencies are facing a dramatic shift in marketing realitiy – and are increasingly failing to connect with consumers. The big challenge in times of exchangeable products, the rise of social media and mature and rather brand sceptic consumers: To find new ways how to get people engaged again in products, advertising and in brands. Don´t you have something interesting to say? Mailto:engage@sf.com

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9 comments to “Dramatic Shift in Marketing Reality (Scholz & Friends)”

  1. diegorodrigue wrote:
    21. July 2010 at 1:36 pm :

    Hola, quisiera saber si está este video en alguna resolución mejor. Lo uso muchas veces para explñicarles a mis clientes de los cambios que vivimos. Cuando lo muestro con cañon proyector se ve bastante mal. Si hay una version mejor, te lo agradeceré mucho. Mi mail es diego(at)telinken(dot)com y mi compañía Telinken(dot)com Muuchas gracias!

  2. moremost wrote:
    21. July 2010 at 1:55 pm :

    Nice video, but they did not highlight the crucial issue for a marketer here: if your brand is perfect, good for you, the will recommend it.

    IF YOUR BRAND IS CRAP, THEY WILL TELL IT ANYONE IN THE WORLD BY THE HELP OF SOCIAL MEDIA

  3. rmsgbr wrote:
    21. July 2010 at 2:06 pm :

    #1 keep it comin

  4. paczusmatt wrote:
    21. July 2010 at 2:16 pm :

    Great stuff !!!

  5. alfredstation2 wrote:
    21. July 2010 at 2:48 pm :

    Una herramienta más que podré utilizar en el salón de clases, Gracias!!!
    Mis maestros siguen enseñando como si aún fueran los viejos tiempos

  6. DesignKompany wrote:
    21. July 2010 at 3:03 pm :

    Love this soundtrack! Nice work.

  7. lookat2006 wrote:
    21. July 2010 at 3:23 pm :

    Tja, das Leben ist halt keine Werbeagentur, ätsch. :-)

  8. Cristiandown wrote:
    21. July 2010 at 3:42 pm :

    Hola !
    Ayer tuvimos la oportunidad de ver este video en nuestra clase de Marting en la Universidad (Estudio Publicidad) y nos pareció increíble, muy didáctico y explicativo.
    Felicitaciones
    Saludos desde Chile.

  9. MrBuckdollar wrote:
    21. July 2010 at 4:11 pm :

    Cool , Check out my profile For Free IM coaching Now ! Please subscribe too :)

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